“Sustainability of global agricultural commodities is at a critical tipping point. We are at the junction between fragmented niche efforts that are falling short, and collective systematic action that realizes breakthrough impact with farmers and supply chains. This book maps the transformation and offers a path forwards. A must-read for leaders interested in long lasting impact at sector wide scale.”
“Food security is one of the greatest challenges of our time. This book shows how business can contribute to the solution, providing valuable insights and a great read.”
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Former Dutch representative at the World Bank, former CEO of Rabobank, Professor of Sustainability and Societal Change at the University of Utrecht in The Netherlands
Former Dutch representative at the World Bank, former CEO of Rabobank, Professor of Sustainability and Societal Change at the University of Utrecht in The Netherlands
“Changing the food game” lays down the problem and the solution. The book demonstrates clearly why systemic leadership, innovation and collaboration are the only way forward in dealing with the global food problem.”
“Governments, NGOs and Industries alike, have known for a long time that our agricultural systems are not sustainable; deeply rooted behaviors and systems by all parties need to change. To make changes that will fundamentally reshape the sector, it requires a long term vision on how to do business in a sustainable way. Lucas Simons book is compelling in that it provides an actionable framework to enable the change, stimulates all parties to think beyond their natural boundaries and gives hope and certainty that sustainable change is within reach.”
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PhD- Senior Vice President of Market Transformation, WWF
PhD- Senior Vice President of Market Transformation, WWF
“Sustainable food systems are pre-competitive. We must work together to produce more with less by focusing globally on productivity and efficiency while reducing waste. This book suggests how we can find the tipping points to get ahead of the curve”
“The way we deal with our global challenges has changed significantly over the past 10- 20 years. We are much more focussed on scale. Currently unusual coalitions of competitors and key stakeholders are working together in new ways to bring systemic and structural change to the way we do business. This book gives a compelling framework to initiate, facilitate and accelerate complex change processes. A must read!”
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Executive Director Solidaridad network and Founder at Max Havelaar
